| Press Release
THE SPI GROUP HONORED WITH THREE 2006 NJ/IABC
IRIS AWARDS
New Jersey Agency Consistently Recognized for Excellence
in Digital Communications
FAIRFIELD, N.J., February 12, 2007 - The SPI Group, a full-service
business communications firm, announced that the company has been
honored with three 2006 NJ/IAB IRIS Awards. The awards, for outstanding
Communication Skills in Electronic and Interactive Communications,
were presented at a ceremony at the Shackamaxon Golf and Country
Club in Scotch Plains, N.J., on Thursday, Feb. 1.
The SPI Group was involved in three award-winning digital corporate
communications efforts:
- Merck’s Employee Communications Connection Intranet
Site Redesign, an Intranet Web site that delivers vital
company news and information to Merck employees;
- PfizerPlus (www.pfizerplus.com), a Web site
for Pfizer retirees designed to serve and build the community
of more than 30,000 active Pfizer retirees; and,
- Online promotion of “Pfizer’s Workforce
Reporting Tool” to Pfizer’s global HR Community.
"We have a long history of integrating technology and digital
communications with more traditional communications mediums to meet
clients' needs,” said Steve Goodman, general manager. “As
a communications firm that has developed an expertise in leveraging
digital communications channels to achieve strategic corporate communications
objectives, it's gratifying that our work is being recognized by
our communications professionals for strategic communications excellence."
About NJ/IABC & IRIS Awards
New Jersey/International Association of Business Communicators (NJ/IABC)
is the premier association for business communicators, providing
value-added opportunities for networking, professional development,
and sharing of best practices in internal and external communications.
The annual IRIS Awards competition and awards ceremony honors excellence
in the field of business communications and gathers entries from
New Jersey, New York, Connecticut, and Pennsylvania. Entries are
evaluated on innovative and effective use of media, overall quality
of writing, design, execution, and successful achievement of communications
objectives.
About The SPI Group
The SPI Group, founded in 1997, offers clients a broad array of
online and traditional corporate communications support. Agency
services include communications strategy and planning, Web site
content development and management, online marketing and design
services focused on internal and external audiences.
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